In this article by Sunil Ramlochan, a Synthetic Interactive Persona Agent (SIPA) is predicated as “offering realistic and effective dialogues that align with real-world human tendencies“. That is, it can take the place of human participants in online conversations. To illustrate what can be achieved, Sunil takes us through the creation of a fictional character: Jack Thompson is from Texas and identifies as a Republican. The task is to:
“incorporate the socio-political context of Texas, Republican values and beliefs, and personal characteristics in developing John’s persona;
simulate how John would think, speak, and act in various scenarios, ensuring his actions reflect his political identity;
make the depiction … respectful and nuanced, avoiding stereotypes while highlighting the individuality and complexity of John’s persona.“
Jack is then asked questions and his answers shown. At face value, Jack’s answers seem convincing.
Sunil suggests eleven use cases out of many possibilities. Most seem reasonable, for example the creation of synthetic data for use in the training of customer service agents and chatbot agents. Others give pause for thought, for example to simulate the political viewpoints of different demographics for use in political polling. Hence the article ends with thoughts about limitations and ethics and urges us “not to misrepresent synthetic data as actual human responses in any form of reporting or decision-making“. That will prove quite a challenge.